The Project Trailer
The Project was an experimental Alternate Reality Game that combined transmedia storytelling, performative role-playing, and live gameplay. The game unfolded both online and through site-specific events in Chicago from April 1-25, 2013. Over the course of these three and a half weeks, visitors explored what at first appear to be three unrelated conspiracy groups (known as Ilinx, Ortgeist, and SONOS). A collective of players encountered a series of initiation and play events that told a story about a portal to another world. This world was discovered through challenging games, audiovisual media, responsive environments, and interactions with characters. All of the events were related to a larger undertaking known only as "The Project." Along the way, visitors discovered a deeper myth about strange phenomena known as the Sandbox and the Anomal.